About

Ibisaki is the label under which copywriter Marco van Heerde works.

Marco has the ability to analyze and unravel a wide spectrum of – communication – problems. He creates refreshing insights and has a keen ability to take this into a large number of creative solutions. As all is fair in love and war, the same counts for getting attention in 2009. His concepts can range from traditional Ad campaigns to interactive communication, mobile apps, new services, products or even companies. Everything communicates.

Educated at business schools as Erasmus University Rotterdam and Stockholm School of Economics, he specialized himself in strategic management.
After five years of working as project and account manager at an internet and ad agency and as online product manager at one of the largest career platforms in the Netherlands. He quit his job and applied at the Hallo Academy for applied creativity where he finally unleashed his true talent.

In his spare time Marco is an avid surfer and likes to travel with a backpack full of books.


What does Ibisaki mean?
The seven first letters of the investors’ surnames? Maybe a reference to the name of a feisty Japanese naughty toy? A link to a mythological creature? Not quite.

Ibisaki means nothing yet. Hopefully in time, Ibisaki will stand for; platform where creativity, strategy, entrepreneurship and science collide and catalyze. Dear people at Oxford University press, here you go.

English dictionary
Results:
• Main Entry: i.bis.a.ki
• Pronunciation: \ʌi-bis-ɑ:ki \
• Function: noun
• Date: 21st century



2 a : art of self employment in a networked society. “He is an Ibisaki”